Ashish Pratap Singh

Ashish Pratap Singh is a dedicated and accomplished professional with a diverse background in both academia and industry. With a strong educational foundation and extensive experience, he excels in various aspects of his career.

In the industry, Ashish has served as a Freelance Consultant, offering guidance to start-ups and established companies in the fields of medicines, food, and cosmetics. He's also the Managing Director of Chinensis Healthcare Pvt. Ltd., where he pioneered the world's first 100% bio-degradable and 100% natural cosmetics for the export market.

As a proprietor of Rudra Automotive Solution, Ashish was a key supplier for Hero Motor Corp and other companies, specializing in automobile components.

Ashish has a wealth of experience in academia, including teaching positions at UPES, Dehradun, and the College of Engineering, Roorkee. He has taught various courses in entrepreneurship, strategic management. In total, he has 13 years of teaching experience and more than 10 year on in the industry, with a strong track record of success.

His interests lie in entrepreneurship, startups, innovation, business strategy, and operations research.

Ashish Pratap Singh's philosophy revolves around creating an inclusive, engaging environment where students feel empowered to explore, question, and discover. He believes in adapting teaching methodologies to cater to diverse learning styles, ensuring every student has the opportunity to excel. Moreover, he emphasizes the importance of practical application, connecting theoretical concepts to real-world scenarios. By cultivating a passion for learning, he aims to equip students not just with information but with the skills and mindset needed to thrive in an ever-evolving world.

In MBA courses focused on strategy, the emphasis lies in equipping students with a profound understanding of how businesses navigate competitive landscapes. Students delve into frameworks for strategic analysis, honing skills in decision-making and critical thinking. The curriculum often explores case studies, encouraging practical application of theoretical concepts. Strategic management principles, market dynamics, and organizational positioning are central themes. Through interactive discussions and simulations, students learn to formulate and implement effective business strategies. The goal is to cultivate strategic thinking, preparing MBA graduates to lead organizations with foresight, adaptability, and a keen awareness of the global business environment.

Ashish has made notable contributions to research, with a research paper under review in the Journal of Environmental Management and international conference presentations. He's also actively engaged in workshops and certification courses to further his knowledge.

ashishp.singh@ddn.upes.ac.in