Ravijit Chaudhuri

Ravijit Chaudhuri

Associate Professor

Profile Summary

Ravijit, a MBA graduate from FMS, Delhi University is a seasoned communications professional with over 30 years of expertise in various aspects of reputation management, including media relations, external affairs, branding/ advertising, advocacy, issues management, crisis communications, employee engagement, and corporate social responsibility (CSR). During his last corporate assignment, Ravijit served as the head of the Corporate Communications department at the Bajaj Group, where he successfully led the department for 14 years.

Work Experience

Ravijit recently worked as a Communications Consultant & CMO of Impulse & Idea from January 2019 to March 2023 and he was managing PR, communications, content & design for clients across media. Before this, he worked as a Professor/ Guest faculty at FLAME University, Pune from March 2021 to May 2022 to develop a Curriculum, teaching and workshops on Corporate Communications, Reputation Management, PR and events for undergraduate and postgraduate students. Also, he served as Vice President and Head of Corporate Communications at Bajaj Group from December 2008 to November 2018 and he was Corporate spokesperson managing PR, Advertising, Advocacy, Crisis management and CSR communication. He worked as Sr General Manager, Corporate Communication at LNJ Bhilwara Group from February 2008 to November 2008, and as General Manager, Corporate Communications at Bajaj Group from July 2004 to February 2008. He also served as assistant general Manager of Corporate Affairs at Indo Rama Synthetics (I) Ltd. from November 1994 to June 2004 and as Assistant Manager  Advertising, at JK Group. April 1991 to July 1994. 

Research Interests

His research interest revolves around 

Ethics and Corporate Communication: Examining ethical issues in corporate communication, including transparency, authenticity, and responsible communication practices, and investigating the impact of ethical communication on stakeholder trust and organizational reputation. 

Cross-cultural and Intercultural Communication: Exploring the challenges and opportunities associated with corporate communication across different cultures, investigating how organizations adapt their communication strategies in diverse global contexts.

Teaching Philosophy

His teaching philosophy as a communications professional revolves around the belief in creating an inclusive, student-centred learning environment that fosters critical thinking, practical application, and ethical communication. Through active learning methodologies, real-world examples, and technology integration, He aims to empower students to become effective communicators and adaptable professionals. He strives to mentor and support students, encouraging their personal growth and fostering a passion for lifelong learning. Ultimately, He aspires to equip students with the knowledge, skills, and ethical foundations needed to succeed in the ever-evolving field of communications.

Courses Taught

The courses he teaches are Corporate Communications, Reputation Management, PR and Events.