BBA (Analytics and Big Data) - Programming for Analytics

DETAILS

This BBA Analytics and Big Data with specialization in programming for analytics course course introduces the essential general programming concepts and techniques – such as Boolean, numbers, loops, function, debugging, specifics of R and Python – to students without prior programming knowledge. On completion, students will be able to identify the dataset characteristics, select and implement the machine learning techniques, and solve problems having high data dimensions and rapid data generation rate along with scalability issues. ​

Duration of Program

3 years (6 Semesters)

Seats

60*

DESIGN YOUR OWN DEGREE


upes

UPES’ curriculum framework is holistic in its overall structure and yet focuses on the individual need of the student to discover, experience, explore and challenge. Along with the core subject, students have the option to choose from subject-focused specialisations. They are also allowed to choose minor/exploratory subject from other schools at UPES that are: School of Engineering, School of Computer Science, School of Law, School of Business, School of Health Sciences, School of Design, School of Modern Media, and School of Liberal Studies.

Further, based on the multifaceted needs of the global workplace and evolving lifestyles, the curriculum offers Signature and Life-Skills courses through School for Life. To round off this learning experience, students are required to do mandatory internships in the social sector, government/public sector, and industry. The combinations available for students to pick and choose from are endless, ensuring both depth and width of knowledge.

Details
  • Placement in IT firms and telecommunication industries
  • Market research analyst in Retail sector
  • Data scientist/market research analyst in Manufacturing units
  • Data scientist/market research analyst in E-commerce firms
  • Data scientist in Business Intelligence organizations
  • Academic associate roles in IIMs and other B-schools

Minimum 50% marks in Classes X and XII

COURSE

 

Course Credits Percentage
Major Foundation 47 35%
Major Core 30 22%
Specialization 6 4%
Dissertation 6 4%
Life Skills 12 9%
Signature 15 11%
Minor/Exploratory 15 11%
Internships and Industry Visit 3 2%
Total 134 100%
SFLI Total 42 31%

 

 

SEMESTER I

 

 Subject Code Subject  Credits 
GMHR 1201 Introduction to Management & Leadership  3
ECON 1001 Business Economics I 3
DSQT 1001 Business Mathematics 3
FINC 1001 Business Accounting 3
HUMN 1001 Business Communication  3
HRES 2001 Organizational Behavior 3
DSBA 2004 Business Analytics 3
SLICL01 Learnimg How to learn 2
SLICL02 Living Conversations 2
TOTAL   25

 

 

SEMESTER II

 

 Subject Code Subject  Credits 
HRES 3001 Human Resource Management 3
ECON 1006 Business Economics II 3
FINC 1002 Financial Management 3
MKTG 2001 Marketing Management 3
DSQT 1004 Business Statistics 3
SLICS01 Critical Thinking and Writing 3
SLICL03 Leadership and Teamwork 2
  Minor/Exploratory   I 3
TOTAL   23

 

 

 

SEMESTER III

 

 Subject Code Subject  Credits 
DSQT 1012 Spreadsheet Modeling  3
DSRM 2001 Research Methodology & Report Writing 3
  Operations Research 3
DSQT 2003 Data Environment 3
CSEG 2020 Data Management 3
  Minor/Exploratory   II 3
SLICL04 Design Thinking 2
SLICS02 Ethical Leadership in the 21st Century (Human Values and Ethics) 3
TOTAL   23

 

 

SEMESTER IV

 

 Subject Code Subject  Credits 
STGM 3002 Business Policy & Strategy 3
DSQT 2004 Advanced Statistics 3
DSIT 3004 Data Preparation 3
CSBA 2008 Web Analytics 3
  Minor/Exploratory  III 3
SLICS03 Environment and Sustainability - Himalaya Fellowship 3
SLICL05 Working with Data 2
INDT 3101 Industrial Visit 1
  Specialization Paper 1 3
TOTAL   24

 

SEMESTER V

 

 Subject Code Subject  Credits 
HRES 3003 Project Management 3
SIIB 3101 Summer Internship 2
DIST 3101 Dissertation I 2
DSBA 3005 Text Mining 3
STGM 3006 Business Intelligence 3
DSBA 3006 Predictive Modelling 3
  Specialization Paper 2 3
SLICL06 Persuasive Presence 2
  Minor/Exploratory IV 3
SLICS04 Start your Start-up 3
TOTAL   27

 

 

SEMESTER VI

 

 Subject Code Subject  Credits 
GMHR 1301 Corporate Social Responsibility 2
DIST 3102 Dissertation II 4
  Signature 5 3
  Minor/Exploratory V 3
TOTAL   12

 

 

SPECIALIZATION

 

  Subject   Subject Code
Specialization Paper 1 Overview of Programming for Analytics DSBA 8004
Specialization Paper 2 Data Visualization DSBA 8001

 

 

 

 

LIFE SKILLS

 

Life Skills Credits  
Learning how to learn 2 Life Skill I
Living Conversations 2 Life Skill II
 Leadership and Teamwork 2 Life Skill III
Design Thinking 2 Life Skill  IV
Working With Data 2 Life Skill   V
Persuasive Presence 2 Life Skill  VI

 

 

 

SIGNATURE

 

Signature Credits  
Critical Thinking and Writing 3 Signature 1
Ethical Leadership in the 21st Century (Human Values and Ethics) 3 Signature II
Environment and Sustainability - Himalaya Fellowship 3 Signature III
Start your Start-up 3 Signature  IV
Choose from basket below: 3 Signature V
Solving Complex Problems SLIES01  
Technologies of the Future SLIES02  
Future Casting SLIES03  
Managing Relationships and Being Happy SLIES04  

 

 

Details

Career Prospects
  • Placement in IT firms and telecommunication industries
  • Market research analyst in Retail sector
  • Data scientist/market research analyst in Manufacturing units
  • Data scientist/market research analyst in E-commerce firms
  • Data scientist in Business Intelligence organizations
  • Academic associate roles in IIMs and other B-schools
Eligibility

Minimum 50% marks in Classes X and XII

Curriculum

COURSE

 

Course Credits Percentage
Major Foundation 47 35%
Major Core 30 22%
Specialization 6 4%
Dissertation 6 4%
Life Skills 12 9%
Signature 15 11%
Minor/Exploratory 15 11%
Internships and Industry Visit 3 2%
Total 134 100%
SFLI Total 42 31%

 

 

SEMESTER I

 

 Subject Code Subject  Credits 
GMHR 1201 Introduction to Management & Leadership  3
ECON 1001 Business Economics I 3
DSQT 1001 Business Mathematics 3
FINC 1001 Business Accounting 3
HUMN 1001 Business Communication  3
HRES 2001 Organizational Behavior 3
DSBA 2004 Business Analytics 3
SLICL01 Learnimg How to learn 2
SLICL02 Living Conversations 2
TOTAL   25

 

 

SEMESTER II

 

 Subject Code Subject  Credits 
HRES 3001 Human Resource Management 3
ECON 1006 Business Economics II 3
FINC 1002 Financial Management 3
MKTG 2001 Marketing Management 3
DSQT 1004 Business Statistics 3
SLICS01 Critical Thinking and Writing 3
SLICL03 Leadership and Teamwork 2
  Minor/Exploratory   I 3
TOTAL   23

 

 

 

SEMESTER III

 

 Subject Code Subject  Credits 
DSQT 1012 Spreadsheet Modeling  3
DSRM 2001 Research Methodology & Report Writing 3
  Operations Research 3
DSQT 2003 Data Environment 3
CSEG 2020 Data Management 3
  Minor/Exploratory   II 3
SLICL04 Design Thinking 2
SLICS02 Ethical Leadership in the 21st Century (Human Values and Ethics) 3
TOTAL   23

 

 

SEMESTER IV

 

 Subject Code Subject  Credits 
STGM 3002 Business Policy & Strategy 3
DSQT 2004 Advanced Statistics 3
DSIT 3004 Data Preparation 3
CSBA 2008 Web Analytics 3
  Minor/Exploratory  III 3
SLICS03 Environment and Sustainability - Himalaya Fellowship 3
SLICL05 Working with Data 2
INDT 3101 Industrial Visit 1
  Specialization Paper 1 3
TOTAL   24

 

SEMESTER V

 

 Subject Code Subject  Credits 
HRES 3003 Project Management 3
SIIB 3101 Summer Internship 2
DIST 3101 Dissertation I 2
DSBA 3005 Text Mining 3
STGM 3006 Business Intelligence 3
DSBA 3006 Predictive Modelling 3
  Specialization Paper 2 3
SLICL06 Persuasive Presence 2
  Minor/Exploratory IV 3
SLICS04 Start your Start-up 3
TOTAL   27

 

 

SEMESTER VI

 

 Subject Code Subject  Credits 
GMHR 1301 Corporate Social Responsibility 2
DIST 3102 Dissertation II 4
  Signature 5 3
  Minor/Exploratory V 3
TOTAL   12

 

 

SPECIALIZATION

 

  Subject   Subject Code
Specialization Paper 1 Overview of Programming for Analytics DSBA 8004
Specialization Paper 2 Data Visualization DSBA 8001

 

 

 

 

LIFE SKILLS

 

Life Skills Credits  
Learning how to learn 2 Life Skill I
Living Conversations 2 Life Skill II
 Leadership and Teamwork 2 Life Skill III
Design Thinking 2 Life Skill  IV
Working With Data 2 Life Skill   V
Persuasive Presence 2 Life Skill  VI

 

 

 

SIGNATURE

 

Signature Credits  
Critical Thinking and Writing 3 Signature 1
Ethical Leadership in the 21st Century (Human Values and Ethics) 3 Signature II
Environment and Sustainability - Himalaya Fellowship 3 Signature III
Start your Start-up 3 Signature  IV
Choose from basket below: 3 Signature V
Solving Complex Problems SLIES01  
Technologies of the Future SLIES02  
Future Casting SLIES03  
Managing Relationships and Being Happy SLIES04  

 

 

Entrance Test

Entrance Exam:

(UPESMET-UG) / UGAT'22

Name of Test

UPESMET-UG

Mode of Test

Online

Last Date to Apply

31 July, 2022

Date of Test

2-4 August, 2022

Duration

1.5 hours

Non - Examination Pathway:

BBA & Integrated (BBA) - (MBA) Admissions through National Level Tests

Students having minimum UGAT 2022 score of 60 percentile and above will be exempted from UPES Management Entrance Test and will be called for Personal Interview if qualified.

Scroll for more

Enquiry Form