DETAILS

The program focuses on developing a particular skill-set to investigate a business’ performance in order to gain valuable insight and carry out business planning. In today’s interconnected world, there is an overwhelming amount of data everywhere. In fact, more than 2.5 quintillion bytes of data is generated each day. The program will give students knowledge of how to take decisions based on data and statistical methods.

Duration of Program

3 Years (6 Semesters)

Seats

DETAILS

Semester I	Semester II
Subject Introduction to Management & Leadership Micro Economics Business Mathematics Business Accounting Business Computing Business Communication I	Subject Organization Behavior Macro Economics Business Statistics Financial Management Spreadsheets in Business Business Communication II Marketing Management
Semester III	Semester IV
Subject Human Resource Management Research Methodology Marketing for the Digital Economy Operation Management Venture Ideation Data Environment Executive Communication Open Elective I	Subject Introduction to Business Analytics Advanced Statistics Corporate Laws Cost & Management Accounting Design Thinking Data Management Program Elective I Open Elective II Industrial Visit
Semester V	Semester VI
Subject Business Policy & Strategy Business Intelligence Data Visualization Data Preparation Programming for Analytics Program Elective II Summer Internship Dissertation I	Subject Environmental Studies Applications of Analytics Big Data Analytics and Mining Program Elective III Dissertation II
Program Electives I	Program Electives II
Subject Business Process Management Web Analytics Text Mining	Subject Artificial Intelligence Predictive Modelling Marketing Analytics
Open Electives I	Open Electives II
Physical Fitness & Wellness Personal Selling Introduction to Psychology Introduction to Sociology Creativity, Innovation & Foresight Money & the Firm	Introduction to Philosophy Mercantile Law Corporate Social Responsibility Competitive Intelligence Leading in a Dynamic Era Managing the Globally Diverse Firm

Click here to view Open Elective Subject list

BBA (Analytics and Big Data)

Program Lead, Analytics Consulting
Senior Executive, Data
Data Scientist
Senior Insight Analyst
Lead Experience Manager
Customer Success Analyst

BBA (Analytics and Big Data) - Programming for Analytics

Placement in IT firms and telecommunication industries
Market research analyst in Retail sector
Data scientist/market research analyst in Manufacturing units
Data scientist/market research analyst in E-commerce firms
Data scientist in Business Intelligence organizations
Academic associate roles in IIMs and other B-schools

BBA (Analytics and Big Data) - Big Data Analytics and Mining

Placement in IT firms and telecommunication industries
Market research analyst in Retail sector
Data scientist/market research analyst in Manufacturing units
Data scientist/market research analyst in E-commerce firms
Data scientist in Business Intelligence organizations
Academic associate roles in IIMs and other B-schools

Semester	Tuition Fee (Rs.)	Academic Service Fee (Rs.)	Total (Rs.)
I	97,500	32,250	129,750
II	97,500	32,250	129,750
III	105,250	34,750	140,000
IV	105,250	34,750	140,000
V	113,500	37,500	151,000
VI	113,500	37,500	151,000

Click here to view Other Fees

Minimum 50% marks in classes X & XII with Math as compulsory subject in class XII

Group Discussion & interview.

Students appearing in class XII and awaiting result can also apply.

Shortlisted candidates will be given a provisional offer letter.

Merit Based Scholarship:

50% tuition fee waiver on 10% seats of each programs in first semester for CBSE, ICSE & State Board pass out students
Eligibility Criteria: 75% marks in class 10th and 12^th

Uttarakhand State Board Toppers Scholarships for BBA Programs

Eligibility criteria:

Minimum 80% aggregate in Class 10^th & 12^th in UK State Board
150 toppers from UK State Board
Merit order allotment of 1 seat per program.
The seats reserved under this category will be within the 15% reservation for Uttarakhand Domicile students.
Should have “Sthai Niwas Praman Patra” (Permanent Residence Certificate)
Students will be entitled only for 1 scholarship at a time (either through Uttarakhand Board Toppers or through Uttarakhand Domicile category)

Scholarship:

25% of tuition fee waiver for Boys and 35% for Girl students in first year
Scholarship in subsequent years will be as per merit scholarship policy of the University

Disclaimer: Only one category of scholarship can be availed by student, Multiple scholarship to one candidate will not be granted

BBA (Analytics and Big Data)

This course introduces the essential general programming concepts and techniques – such as Boolean, numbers, loops, function, debugging, specifics of R and Python – to students without prior programming knowledge. On completion, students will be able to identify the dataset characteristics, select and implement the machine learning techniques, and solve problems having high data dimensions and rapid data generation rate along with scalability issues.

BBA (Analytics and Big Data) - Programming for Analytics

With the advent of massive digitization and integration of business processes, huge amount of data is generated across various applications. Managing and processing data is increasingly becoming difficult with the conventional techniques and tools. Big data analytics is a domain that deals with the analysis of huge and heterogeneous data. The course focuses on Big Data analysis, existing frameworks, techniques, and its real-world applications along with the key technologies used in manipulating, storing, and analysing it.

BBA (Analytics and Big Data) - Big Data Analytics and Mining

DETAILS

Curriculum (Subjects)

Semester I	Semester II
Subject Introduction to Management & Leadership Micro Economics Business Mathematics Business Accounting Business Computing Business Communication I	Subject Organization Behavior Macro Economics Business Statistics Financial Management Spreadsheets in Business Business Communication II Marketing Management
Semester III	Semester IV
Subject Human Resource Management Research Methodology Marketing for the Digital Economy Operation Management Venture Ideation Data Environment Executive Communication Open Elective I	Subject Introduction to Business Analytics Advanced Statistics Corporate Laws Cost & Management Accounting Design Thinking Data Management Program Elective I Open Elective II Industrial Visit
Semester V	Semester VI
Subject Business Policy & Strategy Business Intelligence Data Visualization Data Preparation Programming for Analytics Program Elective II Summer Internship Dissertation I	Subject Environmental Studies Applications of Analytics Big Data Analytics and Mining Program Elective III Dissertation II
Program Electives I	Program Electives II
Subject Business Process Management Web Analytics Text Mining	Subject Artificial Intelligence Predictive Modelling Marketing Analytics
Open Electives I	Open Electives II
Physical Fitness & Wellness Personal Selling Introduction to Psychology Introduction to Sociology Creativity, Innovation & Foresight Money & the Firm	Introduction to Philosophy Mercantile Law Corporate Social Responsibility Competitive Intelligence Leading in a Dynamic Era Managing the Globally Diverse Firm

Click here to view Open Elective Subject list

Careers and Placements

BBA (Analytics and Big Data)

Program Lead, Analytics Consulting
Senior Executive, Data
Data Scientist
Senior Insight Analyst
Lead Experience Manager
Customer Success Analyst

BBA (Analytics and Big Data) - Programming for Analytics

Placement in IT firms and telecommunication industries
Market research analyst in Retail sector
Data scientist/market research analyst in Manufacturing units
Data scientist/market research analyst in E-commerce firms
Data scientist in Business Intelligence organizations
Academic associate roles in IIMs and other B-schools

BBA (Analytics and Big Data) - Big Data Analytics and Mining

Placement in IT firms and telecommunication industries
Market research analyst in Retail sector
Data scientist/market research analyst in Manufacturing units
Data scientist/market research analyst in E-commerce firms
Data scientist in Business Intelligence organizations
Academic associate roles in IIMs and other B-schools

Fee Structure

Semester	Tuition Fee (Rs.)	Academic Service Fee (Rs.)	Total (Rs.)
I	97,500	32,250	129,750
II	97,500	32,250	129,750
III	105,250	34,750	140,000
IV	105,250	34,750	140,000
V	113,500	37,500	151,000
VI	113,500	37,500	151,000

Click here to view Other Fees

Eligibility

Minimum 50% marks in classes X & XII with Math as compulsory subject in class XII

Admission Criteria

Group Discussion & interview.

Students appearing in class XII and awaiting result can also apply.

Shortlisted candidates will be given a provisional offer letter.

Scholarship

Merit Based Scholarship:

50% tuition fee waiver on 10% seats of each programs in first semester for CBSE, ICSE & State Board pass out students
Eligibility Criteria: 75% marks in class 10th and 12^th

Uttarakhand State Board Toppers Scholarships for BBA Programs

Eligibility criteria:

Minimum 80% aggregate in Class 10^th & 12^th in UK State Board
150 toppers from UK State Board
Merit order allotment of 1 seat per program.
The seats reserved under this category will be within the 15% reservation for Uttarakhand Domicile students.
Should have “Sthai Niwas Praman Patra” (Permanent Residence Certificate)
Students will be entitled only for 1 scholarship at a time (either through Uttarakhand Board Toppers or through Uttarakhand Domicile category)

Scholarship:

25% of tuition fee waiver for Boys and 35% for Girl students in first year
Scholarship in subsequent years will be as per merit scholarship policy of the University

Disclaimer: Only one category of scholarship can be availed by student, Multiple scholarship to one candidate will not be granted

Program Specialisations

BBA (Analytics and Big Data)

BBA (Analytics and Big Data) - Programming for Analytics

BBA (Analytics and Big Data) - Big Data Analytics and Mining