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DETAILS

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Duration of Program 2 years (4 semesters)

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Seats 20

  • UPES ranked among Top 15 MBA Institutions in North India and No. 1 Private Institute in Uttarakhand by Outlook-ICARE India MBA Rankings 2020
  • Today industry require managers who can strategize and use the digital wave to generate new value for consumers and more new opportunities for their business.
  • Digital workforce is one of the fastest growing and most in demand for digital era industries.
  • To bridge the demand gap for professionals who understand the digital world and are equipped with necessary skills to operate on digital environment UPES has launched MBA in Digital Business.
  • The program has been designed to emphasize on digital transformation, its positive impact all across the organization and how it would enhance the business.
  • By completing the program, students would develop better understanding of innovative methods and integration of digital tools to improve the various processes and strategies of a business. The student would be able to ideate and implement online business for an organization.
  • Facebook The collaboration with Facebook Blueprint will help students get practical skills in developing ad campaigns across Facebook, Instagram & Messenger.

DETAILS

Semester I Semester II

Subject

  • Organizational Behaviour
  • Marketing Management
  • Economics and Management Decisions
  • Accounting for managers
  • Business Communication
  • Quantitative Methods
  • IT for Managers
  • Operations Management
  • Principles and Practices of Management

Subject

      • Human Resource Management
      • Financial Management
      • Business Research Methods
      • Business Environment
      • Management Information Sytem
      • Operations Research
      • Specialisation Subject
      • Open Elective
      • Executive Communication
      • Industrial Visit
Semester III Semester IV
  • Strategic Management
  • Project Management and contract administration
  • Cost and Management Accounting
  • International Business Management
  • Specialisation Subject
  • Open Elective
  • Executive Communication Pro
  • Dessertation I
  • Summer internship

Human Resource Management Specialisation

  • Performance Management
  • Counselling Skills for Managers
  • Industrial Relations
  • Labour Legislations
  • Training and Development
  • Human Resources Analytics

Finance Management Specialisation

  • Financial Ecometrics
  • Financial Institutions and Markets
  • Corporate Valuation
  • Investment Ananlysis and Portfolio Managemnt
  • International Finance and Risk Management
  • Financing Infrastructure Projects

 

Subject

  • Business Ethics and Corporate Governance
  • Corporate Legal Environment
  • Specialisation Subject
  • Dessertation II

 

 Marketing Management Specialisation

  • Consumer Buying Behaviour
  • Sales and Channel  Management
  • Strategic Advertising and  sales promotion
  • Managing Brands
  • Services Marketing
  • Customer Relationship Management

Operations & Project Management Specialisation 

  • Production Planning & Control
  • Service Operations
  • Product Lifecycle Management
  • Total Quality Management
  • Lean Manufacturing
  • Technology Manag
CAREERS

  • Innovation management
  • Entrepreneurship
  • Venture capital
  • Management consulting
  • Market research analyst
  • Brand manager
  • Sales manager
  • Public relations manager
  • E-commerce manager

PLACEMENTS

97%*Placements in 2019 

*Disclaimer – Placements statistics refer to the number of students who have opted for and are eligible for placements

 

Semester

Tuition Fee (Rs.)

Academic Service Fee (Rs.)

Total (Rs.)

I

240,750

80,000

320,750

II

240,750

80,000

320,750

III

260,000

86,250

346,250

IV

260,000

86,250

346,250

Click here to view Other Fees

  • Minimum 50% marks in classes X, XII & Graduation
  • Graduation from a recognized university
  • *Computer as the Main subject in Graduation
UPESMET Test Date

Name of Program Test Dates Test Timings Duration
MBA (All Streams) 26th To 28th Feb, 2021 10:00 am – 02:00 pm 2 Hours

 

Eligibility & Scholarship criteria:

  • Minimum 80 percentile score in CAT/XAT
  • Minimum 90 percentile score in MAT, NMAT, UPESMET & any other National Level Entrance Test.
  • 10% seats in each program for 25% tuition fee waiver in 1st semester

CAT Score (percentile)

Tuition Fee waive off

95.01% +

100%

90.01% - 95%

85%

85% - 90%

75%

Disclaimer: Only one category of scholarship can be availed by student, Multiple scholarship to one candidate will not be granted